The challenge was to craft an identity for The Sommelier's Bar that both complements and distinguishes itself from Contra. Drawing inspiration from the era of classic jazz album artwork, known for its iconic and expressive use of typography and design, we envisioned a space that resonates with sophistication and creativity.

To achieve this, we embraced a palette of deep and sophisticated blues, infusing the brand with a cool, refined vibe that echoes the elegance of vintage jazz aesthetics. This choice not only sets The Sommelier's Bar apart but also ties it back to Contra with a thread of artistic and cultural appreciation.